Database Creation & Management

RPM Direct works closely with clients to build customized database solutions that drive successful marketing programs. Our in-depth knowledge of the insurance sector and years of experience in creating databases ensure that we deliver the database solution best designed for each customer’s needs.

Our proprietary database of more than 120 million U.S. households and over 250 million individual consumers serves as the foundation of our highly successful database marketing programs. We maintain close to 2,000 attributes on each consumer, which including e credit data, risk scores, demographic data, shopping behavior, life events and psychographic data. RPM uses this data to identify the most profitable prospects to target.

Our intelligent data hygiene and integrated reporting capabilities allow you to flawlessly execute campaigns and monitor key business metrics. Stated simply, RPM Direct’s database capabilities are focused on delivering the most profitable mix of customers to you.