Data Solutions

When it comes to consumer data, RPM Direct offers a rich, unique and differentiated advantage. As a licensed and certified provider of credit data from 2 of the 3 credit bureaus, we facilitate access to a wealth of consumer information. Sound marketing decisions can only be made with robust data. RPM’s extensive and relevant sources enable exactly that — optimal decisioning. Most importantly, we know what data works and how best to leverage that data to drive maximum profitability for our clients. Our data sources include:

  • Multi-source credit bureau data including daily triggers
  • Compiled demographic data on over 120 million U.S. households
  • Behavioral, lifestyle and psychographic attributes
  • Aggregated credit characteristics at the Zip +4 level
  • Automobile data
  • Commercial data, including small business
  • Cookie and email data
  • New mover file data